As an Australian Company we are actively involved at all levels of the Australian Pulse industry from R & D, through commercialisation of new varieties, to creating tailor made marketing programmes focussed on least cost pathway for export clients. Agrisemm specialises in multi origin sourcing of a wide range of natural and value added pulses for their network of buyers from around the world.
The principal of the company Peter Semmler has been actively involved in marketing and export of Australian agricultural products for over 30 years. Over the last 15 years his primary focus has been pulses and specifically lentils.
He spent 7 years with The Lentil Company who pioneered the red lentil industry in Australia as their Export Marketing consultant.
In 2008 after a number of consulting roles he decided to bring together his global network of clients collected over his many years trading and establish Agrisemm, a specialist brokerage company. Peter has been a member of Pulse Australia for many years, he regularly writes for a number of Canadian pulse publications and works with new variety board, member of PSA and Cicils. He is passionate about bring all levels of the supply chain together, marketing to the farmers the food and vica-versa.
Agrisemm's strength in business is based on loyalty, communication and long-term relationships. We are however always interested in new leads and markets so welcome any questions or interest.
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Late in 2009 his son Jono joined the company looking after documents and execution. He has also begun dealing on the domestic market with his side shoot business Impulse Trading.